This week’s topic of the week is in honor of Valentine’s Day. This day of romance has been celebrated for years and there are many theories as to how this day of love got its start. What are some of the best and worst gifts you have received on Valentine’s Day? When you receive something you don’t particularly like, do you let the giver know? If so, how?
From a public relations standpoint, if you worked for a greeting card company, florist or chocolate manufacturer, how would you persuade the public to buy from you rather than your competition?
Let me start off by saying I am a die hard HOPELESS ROMANTIC!! I love anything thoughtful, sweet, and caring and so on. I have to say the worst present I ever got was in middle school (8th grade). I know that is young to have a valentine but it wasn’t like it was anything serious. Anyways, I got a book of poems from a guy. The guy had written them himself. I thought it was nice that he took all that time and effort to make me that gift, but I just thought/think it was a little to much. Frankly, a little on the corny side as well. A little, freaky I might add too. On the other hand I have two gifts that rank at the top. Both of these gifts I have gotten were from my daddy <3. He had a dozen long stem yellow roses delivered to my work about two years ago. It was the sweetest thing in the world! I am a major daddy’s girl. My all time favorite gift is my stuffed clown. Again my daddy gave him to me when I was a little girl, maybe 5 or so. I still sleep with him to this day. Keep in mind he is old and is showing his age but he means the world to me. He is yellow and purple with green and black dots. The top of his hat is missing, and some of his hair is falling out. But, I do not go anywhere to stay the night without him!! I have to brag a little though; my boyfriend and I exchanged Valentines last night J He really plays a large role in my life. Anyways, he bought me a HUGE monkey with a red ribbon around his neck (it even matches my bedspread!!) With this monkey I got a card, and not just any card, a card that matched the monkey. He took that extra time to pick out a card just to match my monkey <3 It really made me feed special that he took that time to do that for me J
I would persuade customers to buy flowers from me by offering special deals on flowers. You could receive a discount of you were a college student or educator. I think it would be a good idea to offer package deals as well, for example, free shipping with a purchase of $25 or more. You could also offer more than flowers, like teddy bears, candy, or cards.